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2017-01-16

Herbstzauber soil provides plants with nutrients also in the colder months

HAWITA is launching a new potting soil on the market

Herbstzauber soil provides plants with nutrients also in the colder months

Ideal for cross selling: in cooperation with Kientzler Jungpflanzen, HAWITA is launching a new potting soil on the market

Frost-hardy autumn plants now have their very own soil: Herbstzauber. This is the new product by HAWITA which has been developed especially for the difficult planting period between August and December. The new soil from the popular Fruhstorfer series is particularly suitable for prominent positioning in the sales room as the soil can also be used to achieve many cross selling effects emphasises Hans-Jürgen Luck, Head of Specialist Advice at HAWITA.

The company’s own laboratory in Lauterbach developed Herbstzauber in cooperation with the company Kientzler Jungpflanzen. This company, which specialises in young plants and operates worldwide, already uses Herbstzauber for the cultivation of all its frost-hardy perennials. For sales, HAWITA recommends pre-planted balcony troughs and plant pots with water reservoir which ensure that the plants always have enough water.

The new autumn soil also includes a long term fertiliser and therefore also offers sufficient nutrients in the colder months. It contains clay and minerals and provides balanced moisture.

HAWITA on the IPM: Hall 3, 41

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